Social media
Social media is a key tool in our University’s marketing strategy. It assists us in engaging, connecting and collaborating with our communities.
If you have a story you would like to share on our social media, we would love to hear from you!
Submit your post request using the Social Media Request Form.
Follow us and join the conversation across all channels with #FedUni
Are you a current student? Follow Federation Current Students Facebook page
Find your people
Follow Federation University Australia for the latest news, events and information on when and how to enrol at one of our campuses.
Contact our Student HQ team via Messenger if you have any queries or concerns.
Already a student at Federation?
To find out what's happening on campus, receive important alerts, and other student-related information follow the Current Students Facebook page.
Please note: During an emergency or critical incident, please follow these pages for relevant information
Federation University Australia was formed following collaboration between the University of Ballarat and Monash University's Gippsland Campus in 2014.
Did you study with the University of Ballarat?
If you're a University of Ballarat Alumni connect with us by setting your place of education as Federation University Australia.
And stay up to date with news, events and celebrations on our LinkedIn Business Page
Follow us on TikTok for more fun, informative #FedUni content. TikTok is where we show you what it means to be a part of #FedUni through student takeovers, day-in-the-life videos and event highlights. You will also get to know our academic staff, student engagement team and student ambassadors as they share insights into our courses and programs.
Get social
At FedUni we encourage the use of social media for the purposes of learning, engaging, connecting and collaborating.
The Social Media manual (PPT 2.3 MB) should be read as it offers: training; platform guidelines; and detailed information on how to moderate content.
Any queries or concerns in relation to social media should be directed via email to socialmedia@federation.edu.au
Urgent issue: Please phone (03) 5327 6606
Posting content
To post a message on social media you can:
- Contact the Champion in your area, or
- Complete the General content eForm
Click here for an images cheat-sheet if you're unsure of what size and shape your images need to be.
Moderating content
Make sure you know when and how to respond to concerning content, and when to escalate an issue:
Photography
You must ensure you have permission to take and publish photographs and/or video.
Digital Image Release forms can be downloaded here (release booklets are available from the Print Centre - to order submit a 'Speciality job' request).
- Individual digital image release (pdf, 74kb)
- Group digital image release (pdf, 76kb)
- 'You may be photographed' (A4 poster)
Competitions
If you are running a competition on social media you must have Terms and Conditions which your audience can readily access. The link below will assist you in drafting Terms and Conditions, but these must be submitted to and approved by FedUni Legal prior to commencing the competition.
Policy and Procedure
Staff are required to familiarise themselves with Social Media manual (PPT 2.3 MB).
Monthly reporting
Staff who manage a FedUni social media account are required to submit the following report in the first week of each month (reporting on the week prior). Failure to complete and submit this form as required may result in account closure.
Strategy development
Please ensure you have completed Training Module 1 in the Social Media Manual prior to commencing Strategy Development.
- Step-by-step - presentation (ppt, 1.5mb)
- Step-by-step - printout (pdf, 848kb)
- Goal Mapping (docx, 18kb)
- Know your Audience (docx, 80kb)
- Create a post (docx, 16kb)
Researchers on social media
Researchers should follow the guidelines outlined under each section of this web page.
Training specific to research publication is detailed in the Social Media Manual.
Inquiries regarding publication of research should be directed to Research Services in the first instance.
Thinking about creating a new social media account?
At Federation University, new social media accounts aren’t created by individual departments or programs as a default option. Social channels require ongoing care, regular content, and active moderation. They need to be monitored daily (or close to it), and they only work well when there is enough time and resourcing to keep them current, safe, and aligned with the University’s brand. Because of this, any request for a new social media account must go through a formal process.
If your area believes a new account is necessary, the first step is to meet with the Social Media team. We’ll talk through your goals, audience, capacity, and whether there may be more effective ways to reach your community using existing University channels. After this discussion, teams are required to submit a business case outlining the staff time and resources available to manage the page, before any new account can be approved or created.
To request a meeting or start a conversation, please submit a portal request.
Contact the social media team
socialmedia@federation.edu.au