Federation Business School

Jenni Lascheit

Position:Sessional Academic,
Marketing
Location:Mt Helen,
Building B,
B015
Phone:5327 9414
0419951035
Email:j.lascheit@federation.edu.au

Research

Research Interests

Wine Marketing

Publications

Gender Differences in a Modified Perceived Value Construct for Intangible Products. Hall, John; Shaw, Mike. Lascheit, Jenni; Robertson, Nichola. ANZMAC, 2000 Visionary Marketing for the 21st Century: Facing the Challenge. Gold Coast Qld Australia: Griffith University 2000. P457-462

Qualifications

  • Bachelor of Business- Marketing (Honours)
  • Advanced Diploma of Marketing
  • Cert IV Training and Assessment
  • Cert IV Financial Services
  • Cert IV Frontline Management

Teaching areas

Marketing

  • Marketing Strategy and Analysis
  • Services Marketing
  • Market Research
  • Advanced Market Research

Management

  • Management Principles
  • Business Communication